… Ukrainian companies and the wider business community. Ukrainian companies can gain
insight into how their image is … can help Ukrainian companies develop marketing strategies for …

… Ukraine is considered as the integral unique tourism image and a behaviour model for
Ukraine … a set of values and advantages for market entities (stakeholders). The determining …

… By comprehensively examining the various elements that contribute to image formation,
including cultural adaptation, market positioning, branding and corporate social responsibility, …

… marketing in the context of postwar Ukraine: media engagement, resource utilization, and
advertising. Public marketing plays … underscores the required method for Ukraine’s postwar era …

… between Ukraine and Poland in the image formation of the … Findings: The regions of
Ukraine are characterized by … In contradistinction from Ukraine, the competitive advantages of …

… Ukraine was the formation … image, as image formation is often reduced to creating a certain
stereotype. It should be noted that the concept of brand is different from the concept of image…

… The formation and promotion of a positive image of Ukraine, according to scientists, is the
“information resource that determines its political and economic perspective and the …

… The importance of taking into account strategic market risks has been updated. The principles
of marketing strategy formation are substantially different from the principles of formation of …

… brand of Ukraine through a complex of integrated marketing com… to the formation of a mostly
negative image of Ukraine, … of Ukraine was implemented by the State Agency of Ukraine for …

… Obviously, the market for fuel biomass in Ukraine is urgently needed for development and
reorganization. The basis of this is the organizational structure of the Lithuanian Biofuels …